Case Study: “JC Penney Is Changing Its Competitive Strategy”

Principles of management

Case Study: “JC Penney Is Changing Its Competitive Strategy”

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question 1: Read the case study titled “JC Penney Is Changing Its Competitive Strategy” and write a one to two paragraph summary of the case.

question 2: Identify the strategies that CEO Ron Johnson implemented to overcome the competition based on Porter’s Five Competitive Forces.

question 3: Identify the strategies that CEO Ron Johnson implemented to overcome the competition based on Porter’s Five Competitive Forces.

question 4: Johnson’s leadership as CEO was short lived and only lasted 17 months. It seems that he ignored parts of the three core processes of business: People, Strategy, and Operations. Conduct additional research and identify Johnson’s failure(s) in these three core processes and make recommendations that would have helped him be more successful.

EACH QUESTION NEEDS TO BE SPERATED AND 300 WORDS. PLEASE USE THE READING MATERIAL WITH THESE QUESTION CAUSE THIS PROFESSOR IS VERY PICKY ABOUT IT. NEEDS TO BE IN APA FORMATT.

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